Some 20 teens sued by the Recording Industry Association of America, which 
accuses them of unauthorized downloads, will appear in a Pepsi-Cola (PEP) ad 
that kicks off a two-month offer of up to 100 million free â and legal â 
downloads from Apple's iTunes, the leading online music seller. 

USATODAY.com – Pepsi ads wink at music downloading

Nice one Pepsi. /grin